intertexuality - music video analysis

This video is an example of intertexuality as it largely refers to the news. in fact this video is set up like a news reporter on his travels interviewing different people some way involved in the riots. The effects used to replicate and represent the news channel on tv will give the viewers the joy of recognition instantly as it is very clear. The mise en scene and constume's the artists are wearing adds to this intertexuality. This would have been very evident at the time this was released because these events were taking place at that time meaning all viewers would instantly be able to relate to and understand what they have attempted to achieve through this use of intertexuality. I am a member of this rap group and play a part in the video as the reporter, as one of the artist i can state that we actually sat down, discussed and planned the concept of this video and the effect it would have; all was very deliberate. from the constumes to the locations and the props and then the after effects representing the news channel.