This is the website for the artist Angel who is a singer. For a singer this website is quite unusual in the sense that it is black and white which isn't very colourful or vibrant. This is because although he is a singer he has quite a unique image; this artist sings mainstream songs but has a street image. His urban image is similar to that of a rapper however he doesn't always sings songs that match this. The website being black and white sets a tone that matches the street/urban side of his image.
The lay our of the website is structured around the video that is being shown, the video is dominant the home page. This means that anyone who is unfamiliar with the artist will instantly hear his music and any of his fans will see his latest song. His image is one that could be misunderstood and so the video is the 1st thing you see allowing his music to do the talking.
The artists character is clearly one of the main focusses due to the order of the lay out. People read from left to right and so usually we notice the left side of the page 1st; the boxes on the home page read 'tweets, latest gigs, mailing list, music'. Twitter is how fans will get to know the artist more personally which is why i say his character is clearly prioritised as this was placed on the left; the music part is in fact read the last out of the 4. That could be because there is a music video above which should have been enough to grab the viewrs attention.
There are only 6 songs made available to be listened to which may be because they want viewers to buy and download his albums and new songs and so they can't give them too much free music. If they did his fans wouldn't be as eager for his music and he would in turn sell less units.
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